Make Your Content More Appealing With Readability

I don’t care how much you love to read. If you see a social media post that looks like a thesis statement, you’re scrolling past it like everyone else. And I don’t blame you. Your time is precious. You can’t afford to read something that even looks like an essay. If something looks too long … Continue reading Make Your Content More Appealing With Readability

A Simple Guide To Brand Management

Every business has it, no matter how large or small. It stays with the business until its end. And the business can have a hard time functioning if it’s unsure of what it is. That’s right. The brand. Each business has its own unique brand. And guess what’s just as important as establishing your brand? … Continue reading A Simple Guide To Brand Management

Here’s Why You’ll Never Run Out Of Digital Content For Your Business

Are you gonna throw your tablet at the wall if you see the words digital marketing one more time? Feeling like you’re getting burned out from thinking of content ideas for your business? Every business knows how important digital marketing is for their growth. It can help build a faster bridge between you and your … Continue reading Here’s Why You’ll Never Run Out Of Digital Content For Your Business

5 Marketing Problems That Self-Published Authors Face (And How To Solve Them)

Being a self-published author feels like a blessing and a curse. On one side, you get to have full control of the book publishing process. Instead of being controlled by a group of people who you don’t know, you get to write that manuscript that you’ve always dreamt of writing. But on the other hand, … Continue reading 5 Marketing Problems That Self-Published Authors Face (And How To Solve Them)

Everything You Need To Know About The Black Press

A Brief History of Black Publications Every time I think about Black History, I get inspired. There are so many times where Black people created their own opportunities, most times out of necessity. Whether it was the entertainment industry or academia, Black people successfully formed their own organizations and changed the course of history. To … Continue reading Everything You Need To Know About The Black Press

Emails vs. Newsletters: Which Content Is Best For Your Business?

There’s no better feeling as a business owner than knowing that you can get a customer. Actually, there is a better feeling – staying connected to your customers. It’s easy to convince someone to buy your book or choose you for their legal services once. But it’s another thing to convince someone to continue to … Continue reading Emails vs. Newsletters: Which Content Is Best For Your Business?

How To Market Yourself As A Self-Published Author

Self-published authors are becoming the norm. According to wordsrated.com, there are 300 million self-published books that are sold each year. That means that now is the perfect time to share that book that you’ve always wanted to write with the rest of the world. One of the reasons why many people hesitate to publish their … Continue reading How To Market Yourself As A Self-Published Author

How Storytelling Can Help Your Business

As a business owner, the best thing you can do is look through things from the eyes of your customers. And that goes for every aspect of your business. When it comes to your product or service, guess what your customers don’t want to happen? They don’t want to be sold to. Yes, I know. … Continue reading How Storytelling Can Help Your Business