As a content writer, one of the most recommended suggestions is to select a niche. And there’s nothing wrong with this advice. But be honest. Don’t you find it hard to not write about the same thing over and over again? I know I do. And it’s more than just writer’s block. Depending on your … Continue reading Niche Writers, Can You Plagiarize Yourself?
Tag: digital marketing
Think about this: a business in 2023 doesn’t have any type of online presence. Does that business seem credible to you? Of course not. Every business, no matter the industry, has some type of social media presence. E-commerce businesses. Tech companies. Hairstylists. Nail technicians. So why can’t lawyers have a strong social media presence? If … Continue reading A Guide To Social Media Marketing For Lawyers
Ah, the holidays are here! Now it’s time to take it easy until January, right? You wish! Some digital marketers think that things begin to slow down during the holiday season. They couldn’t be more wrong. The holiday season can be the most profitable time for your business if you allow it to be. In … Continue reading Best Digital Marketing Tips For The Holidays
Self-publishing has leveled the playing field. Instead of being forced to follow the lead of outdated publishing companies, authors now have full control of the book marketing process. The issue is that many authors don’t know where to start when it comes to marketing their book. Well, the good news is authors can start with … Continue reading How To Build A Strong Online Presence As An Author
When it comes to digital marketing, lawyers want the same thing. They want their websites to be the first result on a search results page. And to do that requires a little bit of strategy. No, that doesn’t mean that you need to stuff your blog posts or FAQ pages with keywords. But you do … Continue reading How Cornerstone Content Can Improve Lawyers’ Websites
One of the biggest lies about creating content is that it’s easy. Tell that to a video editor who spends one to two hours editing a 15-minute video. Or a blogger who must spend hours writing, editing, and creating graphics for their blog posts. Just like any other professional career, content marketing can be time-consuming. … Continue reading The Benefits of Using an Editorial Calendar
If you’ve ever participated in digital marketing, you’ll know that there is no such thing as a “one-size-fits-all” marketing strategy. There are different strategies for different types of groups. You would not market your products or services to a person the same way you would with a business. That’s why it’s important to know the … Continue reading B2B vs. B2C Marketing
As a self-published author, productivity matters. There are so many steps involved in creating a book. It would be nice if there was a tool that authors could use to help them manage the entire process. Well, there is. As a self-published author, you have the option of working with a self-published platform. Or do … Continue reading Should You Work With A Self-Publishing Platform? Here’s Why (And Why Not)
Ask anyone who works in the legal industry what the main problem is. Being slow to change. This slowness to change is costing the legal industry so much more than money. It’s no secret that the legal industry is – outdated – to say the least. In a day and age where 96% of people … Continue reading 5 Ways That Digital Marketing Can Transform The Legal Industry
If you’re thinking about creating an audiobook, I have one bit of advice for you: Go for it! You’re in great company. According to wordsrated.com, audiobooks generated over $1.81 billion in the United States in 2022. And the popularity of audiobooks is expected to increase. Within the next 7 years, the audiobook market is expected … Continue reading A Simple Guide To Creating An Audiobook