Being a legal content writer is not for the faint of heart. Well actually, that’s not true. It’s not as difficult as writing a dissertation. But it comes with its own set of challenges. When it comes to content marketing, law firms face the same issues. They need content that shares how their legal services … Continue reading 5 Mistakes To Avoid As A Legal Content Writer
Tag: branding
Manhattan Book Group. Scribe Media. Nissen Public Relations. Story Monsters. These are the book publishing companies that authors would have loved to partner with in the past. But guess who’s giving them a run for their money in the marketing arena? Independent bookstores. Mainstream media would like you to believe that independent bookstores are dying … Continue reading How Independent Bookstores Have The Upper Hand In Marketing
I don’t care how much you love to read. If you see a social media post that looks like a thesis statement, you’re scrolling past it like everyone else. And I don’t blame you. Your time is precious. You can’t afford to read something that even looks like an essay. If something looks too long … Continue reading Make Your Content More Appealing With Readability
Many copywriters have their opinions on Chat GPT. Some are worried about being replaced by AI. But I’m not. Why? Because I can do something that Chat GPT will never be able to do. Connect with other people. It doesn’t matter how amazing Chat GPT or other AI systems become in the future. They’ll never … Continue reading 5 Psychological Triggers That Can Empower Your Copywriting
Every business has it, no matter how large or small. It stays with the business until its end. And the business can have a hard time functioning if it’s unsure of what it is. That’s right. The brand. Each business has its own unique brand. And guess what’s just as important as establishing your brand? … Continue reading A Simple Guide To Brand Management
Are you gonna throw your tablet at the wall if you see the words digital marketing one more time? Feeling like you’re getting burned out from thinking of content ideas for your business? Every business knows how important digital marketing is for their growth. It can help build a faster bridge between you and your … Continue reading Here’s Why You’ll Never Run Out Of Digital Content For Your Business
Being a self-published author feels like a blessing and a curse. On one side, you get to have full control of the book publishing process. Instead of being controlled by a group of people who you don’t know, you get to write that manuscript that you’ve always dreamt of writing. But on the other hand, … Continue reading 5 Marketing Problems That Self-Published Authors Face (And How To Solve Them)
Finding The Right Colors For Your Website Contrary to what some people believe, marketing is more complex than it seems. How would you feel if you drove across a McDonald’s and noticed that the arch was Green instead of Yellow? Would you even stop at that McDonald’s to get something to eat? More than likely, … Continue reading Increase Your Website Traffic With Color Psychology
Raise your hand if you’re ready for 2023. Regardless of where your law firm is right now, 2023 will be a great time for everyone to create a new marketing strategy. Maybe your law firm’s marketing strategy was like a rollercoaster ride this year. One month your business was on fire online and collected dust … Continue reading Stop Ruining Your Law Firm’s Online Presence With A Bad Marketing Strategy
5 Misconceptions That Businesses Think About Digital Marketing