How Independent Bookstores Have The Upper Hand In Marketing

Manhattan Book Group. Scribe Media. Nissen Public Relations. Story Monsters. These are the book publishing companies that authors would have loved to partner with in the past. But guess who’s giving them a run for their money in the marketing arena? Independent bookstores. Mainstream media would like you to believe that independent bookstores are dying … Continue reading How Independent Bookstores Have The Upper Hand In Marketing

Here’s Why You’ll Never Run Out Of Digital Content For Your Business

Are you gonna throw your tablet at the wall if you see the words digital marketing one more time? Feeling like you’re getting burned out from thinking of content ideas for your business? Every business knows how important digital marketing is for their growth. It can help build a faster bridge between you and your … Continue reading Here’s Why You’ll Never Run Out Of Digital Content For Your Business

5 Marketing Problems That Self-Published Authors Face (And How To Solve Them)

Being a self-published author feels like a blessing and a curse. On one side, you get to have full control of the book publishing process. Instead of being controlled by a group of people who you don’t know, you get to write that manuscript that you’ve always dreamt of writing. But on the other hand, … Continue reading 5 Marketing Problems That Self-Published Authors Face (And How To Solve Them)

Increase Your Website Traffic With Color Psychology

Finding The Right Colors For Your Website Contrary to what some people believe, marketing is more complex than it seems. How would you feel if you drove across a McDonald’s and noticed that the arch was Green instead of Yellow? Would you even stop at that McDonald’s to get something to eat? More than likely, … Continue reading Increase Your Website Traffic With Color Psychology

4 Books That Will Make Your Freelancing Easier

Let’s be honest. Everything about the workplace is changing except the higher ups. Wouldn’t it be nice if you could give yourself a true work-life balance? If you could do your job without feeling trapped or harassed? That’s one of the best things about freelancing. You have the chance to do what you love to … Continue reading 4 Books That Will Make Your Freelancing Easier

Stop Ruining Your Law Firm’s Online Presence With A Bad Marketing Strategy

Raise your hand if you’re ready for 2023. Regardless of where your law firm is right now, 2023 will be a great time for everyone to create a new marketing strategy. Maybe your law firm’s marketing strategy was like a rollercoaster ride this year. One month your business was on fire online and collected dust … Continue reading Stop Ruining Your Law Firm’s Online Presence With A Bad Marketing Strategy

Emails vs. Newsletters: Which Content Is Best For Your Business?

There’s no better feeling as a business owner than knowing that you can get a customer. Actually, there is a better feeling – staying connected to your customers. It’s easy to convince someone to buy your book or choose you for their legal services once. But it’s another thing to convince someone to continue to … Continue reading Emails vs. Newsletters: Which Content Is Best For Your Business?